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Can Email Work as a Customer Acquisition Channel?
Can Email Work as a Customer Acquisition Channel? A lot of savvy email marketers ask the question of whether email can work as an acquisition ch... 05.04.12
Test These Email Campaign Elements to Optimize Performance
Test These Email Campaign Elements to Optimize Performance Author: Stephanie Miller, co chair, DMA/eec and VP, Aprimo Email marketers always a... 04.27.12
Five Ways to Improve Email Deliverability with Gmail
Five Ways to Improve Email Deliverability with Gmail Email remains one of the most focused, effective ways to get your marketing message exactl... 04.19.12
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The eec site is filled with resources to help you become a better email marketer. Whether you're looking for research and whitepapers, books on email marketing, or just need to brush up on your email terminology, you've come to the right place.
Are you looking for a speaker for your event? Then check out our Speakers Bureau to find the perfect person for your event. There you can also find out how to become a member of our Bureau.
Visit the eec's YouTube channel and learn from your peers.
Plus, find out more about our S.A.M.E. Project for email metrics standardization.
Our Research Store contains numerous whitepapers, case studies, webinar recordings, benchmark guides, and other information written by the eec and our members and sponsors.
We add new items every month so be sure to come back frequently to get the industry's latest publications.
Download the eec's Cross-Channel Marketing Guide.
