eec Breakfast Series: Five Email Marketing Trends To Expect in 2012

The eec Breakfast Series officially kicked off on Wednesday, February 8th in New York.  Each breakfast will feature an hour of networking followed by a keynote speaker who will address a current industry topic.  The speaker will reveal insights and strategies and answer your burning questions.

On February 8th, tenured Industry Analyst David Daniels of The Relevancy Group highlighted five email marketing predictions for 2012.  These trends touches on tactics and address topics such as mobile email adoption, deliverability, security, segmentation and cross-channel measurement attribution.  David shares his latest survey data that further detail the state of the email marketing industry and its intersection with mobile and social marketing trends.

 

David DanielsDavid Daniels – CEO, The Relevancy Group
Follow David on Twitter @emaildaniels Learn more at www.relevancygroup.com

For more than 20 years, David has been an industry proponent. Currently as CEO of The Relevancy Group, David directs market research and consulting essential to digital marketing.  Direct Magazine said David is “one of the most influential experts in email marketing, if not the most influential.” Co-author of ‘Email Marketing An Hour A Day,’ David has held senior level positions at Forrester and JupiterResearch, Apple, Anthropologie, MacWarehouse, Proteam and retailers on CompuServe.  David advises many industry associations including the OTA, writes a syndicated column for ClickZ and has been a contributor to the Weekend Today Show on NBC.

 

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eec Breakfast Series: Five Email Marketing Trends To Expect in 2012

Publisher: eec and The Relevancy Group
02/14/2012

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