EEC10 - Advance Your Email List Management – Techniques that Work

Most email marketers will attest to this truth: the gold is in your list. In fact, experienced direct marketers know that precise audience targeting and engagement is the critical foundation to any successful campaign. In this session, email marketers will learn proven techniques for increasing the quality of data on their email lists. Learn how to entice opt-in, overlooked list expansion opportunities, data collection best practices, email address validation, list hygiene, email address correction, and bounce management/deliverability musts for maintaining email list integrity.

Austin Bliss, FreshAddress
Karen Talavera, Synchronicity Marketing

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EEC10 - Advance Your Email List Management – Techniques that Work

Publisher: Austin Bliss, FreshAddress & Karen Talavera, Synchronicity Marketing
02/02/2010

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