EEC11: Workshop: Get Compliant! The Secrets for Deliverability and Staying Out of the Spam Filter

When it comes today's email marketing, don’t be left behind because you’re not aware of current best practices and the latest privacy compliances. Join this workshop designed for participants who want to know and share the latest perspectives, deliverability tactics, and legal information to drive your e-marketing campaign further.

In today's ever changing technology world, new challenges are arising to protect your customer’s data while businesses are increasingly under risk from progressively sophisticated forms of spam and phishing. These transpiring challenges are caused by constant changes in the industry best practices, deliverability methods, and legislative privacy requirements. Get a concise overview of the latest legislation relating to the corporate compliance issues. Make sure you stay on top of the latest trends by learning from industry experts on the simple, secure, cost effective ways you can use to protect your customers and uphold your reputation.

  • Dennis Dayman, Email Marketing Chief Privacy Officer, Eloqua
  • Craig Spiezle, Executive Director, Online Trust Alliance
  • Robert Consoli, Director Deliverability & Provisioning Services, Silverpop
  • Michelle Pelletier, Senior Director of Professional Services, Return Path
  • Mathew Vernhout, Director, Delivery and ISP Relations, Thindata 1:1

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EEC11: Workshop: Get Compliant! The Secrets for Deliverability and Staying Out of the Spam Filter

Publisher: eec

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