Every week the EEC adds new content to its Whitepaper Room. Here are the latest additions:
Walter Karl Interactive: Email Append Concepts
Digging deeper into your customer database can have a measurable impact on revenue.
Walter Karl Interactive: Email Append Strategies
Publishers use of email append to win back subscribers.
Chad White: Reportlet – Retail Email Subject Line Study
A look at the promotionality and urgency of subject lines from the top online retailers.
*Have a whitepaper you’d like to contribute? Email it to firstname.lastname@example.org.