Who Else Is Bored?

OK…I’ll admit it—I like to read spam sometimes. Not because I want to really see Britney Spears and Paris Hilton naked or purchase a Russian wife, but because I love looking at the messages to see the tactics taken. And sometimes, I have to tell you, I’m compelled to click through: Again, not because I want to order Viagra or other pharmaceuticals, or get the wire transfer from Nigeria, but simply because I’m curious. If spam is so popular, they must be doing something compelling to get people to read and click through. How can I learn from that?

So here is the latest spam email that has me intrigued: The email comes from a number of different people—real names, like Mark Smith—and the copy reads:

Hello! I am bored this evening. I am nice girl that would like to chat with you. Email me at nbhfq@mailmessageonline.info only, because I am writing not from my personal email. Hope you wanna see my pics.

Now, I love this email for a few reasons:
1- The “from” name is usually a man—even through the body copy says “I am a nice girl.”
2- You can’t reply to this email (can you say stolen bandwidth) but you are asked to email a nonsense address. Who actually would take the time to do this?

No…seriously…have any of you done this? Because I am dying to see what happens if you do. Do you get a trigger-based email in reply? Do you get an opt-in confirmation? Do you get sent to a landing page? Does your computer blow up?

I am by no means bored, but I am SO interested to see what happens if someone replies. If you have replied, please let me know what happens. Or, if you have a favorite spam that you just couldn’t resist share that too.

—Jeanniey Mullen

One thought on “Who Else Is Bored?

  1. hi jeanniey,

    yes, i look at spam myself, to see trends, to see what ideas they’ve stolen from legit marketers (first name in subject line, etc)…

    myself and a colleague here at work like to take the different versions of the nigerian scam offers we get and compare with each other to see who is getting the best offers of money from them 🙂

    i got a hilarious one the other day from "The White House" (with a yahoo address) .. i’ve included part of it here.. what makes it different is you tell THEM how much they owe you… and a great disclaimer at the end.

    the only scary thing about these spam scams it there are still people falling for them!!

    Date: 10 Aug 2007 20:37:13 +0200
    To: my email address here
    Subject: LONG OVER DUE PAYMENT RELEASE.
    From: THE WHITE HOUSE.

    THE WHITE HOUSE,
    The White House
    1600 Pennsylvania Avenue NW
    Washington, DC 20500
    TEL: 202-456-2461
    E mail: us.grant@webmail.co.za

    THE CHAIRMEN AND RANKING MEMBERS OF THE SENATE COMMITTEE ON FOREIGN RELATIONS, THE SENATE COMMITTEE ON APPROPRIATIONS, THE HOUSE COMMITTEE ON APPROPRIATIONS, AND THE HOUSE COMMITTEE ON INTERNATIONAL RELATIONS.

    From the records of outstanding claims due for ayment submitted by the United Nations, your name is next on the list of the outstanding bills to be settled, I wish to inform you that your payment is with the senate committee on foreign relations white house United states of America. You are expected to reply this massage with the re-confirmation of your contract informations for record purposes and also for the final re-processing of the transfer of your contract payment.

    Kindly re-confirm the following information

    1) Your full name, 2) Phone number (mobile should be included). 3) The claim amount 4) Your complete Banking details to avoid mistakes

    — (here’s a funny bit)

    Please note that the United Nations and Government of the debtor country will not be interested in any complaint from you if you fail to receive your fund via this programme or fail to abide by this instruction.

    Your urgent attention is expected

    Thank you
    Sen. DAVID GILLETH

    [end]

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