Weekly Whitepaper Room Refresh

Every week the EEC adds new content to its Whitepaper Room. Here are the latest additions:

Chad White: Incentives Aren’t Just for Conversions Anymore
Retailers Are Incentivizing a Wide Range of Email and Online Behaviors.

Email Evolution Conference ’08: Day 1 Keynote Presentation
Email…the consumer’s perception IS your reality.

*Have a whitepaper you’d like to contribute? Email it to whitepapers@emailexperience.org.