Weekly Whitepaper Room Refresh

Every week the EEC adds new content to its Whitepaper Room. Here are the latest additions:

Chad White: Sender Line Branding Tactics In Retail Emails
Solid Branding in the Sender Lines of Promotional Emails; Less So in Welcome Emails

*Have a whitepaper you’d like to contribute? Email it to whitepapers@emailexperience.org.