Counterpoint: Why FTAF Usage Should Thrive

When I read this article promoting the death of Forward to a Friend (FTAF) written by Ed Henrich over on ClickZ, I admit I was disappointed. While the stats say Share With Your Network (SWYN) usage is steadily increasing and FTAF usage is steadily decreasing, I have to ask everyone...
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Save Time and Money by Integrating Your Email and Blog

Email marketing and blogging share one core feature that neither can exist without: content. Creating content takes time and effort. For email, you have offers to formulate, copywriters to hire, drafts to review, words to tweak, calls to action to polish. For blogs, you have keywords to use, writers to...
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