Month: October 2011

The DMA UK’s Email Marketing Council maintains a blog featuring Council members writing about a wide range of topics relating to email marketing.This month’s highlights:To ensure that ISPs view your emails as “nice” rather than “naughty" this holiday season here are six factors that impact sender reputation.A look at spam...

We exist in a best-practices driven industry. Email marketing has many variables and it's a constantly changing landscape with ISPs and regulations changing rules on us on a consistent basis. We crave the tried-and-true rule, the best practice known to deliver the best result, the sure thing. We have plenty...

The eec hosted a webinar this month highlighting the role of video in email.  Luke Glasner of Red Pill Email moderated and Justin Foster of LiveClicker and Rory Carlyle of Carlyle, Inc. contributed to the panel discussion.  The audience was engaged throughout as we learned about video email best practices,...

With the calendar rolling quickly toward November and only a few months left before we see you all at the Email Evolution Conference 2012, we have a few exciting items we’d like to share on behalf of the entire Speakers Bureau. First, if you haven’t participated in the eec Speakers...