The DMA UK’s Email Marketing Council maintains a blog featuring Council members writing about a wide range of topics relating to email marketing.
This month’s highlights:
- Strategic approaches can be overlooked in an effort to get the next email out the door. Here are five realistic resolutions for an email marketer.
- The world of email is constantly changing both from the sender and the recipient’s perspective. However, there are some basics that don’t change.
- Because of the way consumers interact with brands via email and social media, it’s important for digital marketers to effectively integrate their marketing channels.