February 2012 - EEC - Email Experience Council

Marketing's Top Five Challenges Identified (and more!)

Posted In (Email Marketing Blog) / Feb 20^th (2012) by EECmaster

In a recent poll* of some of the top marketers in the country (client side, vendor side, agency side, thought leaders, former clients and colleagues), the following question was posed: What Are the Top Five Challenges You or Your Clients Face Today? Below are the top five answers along with...

Fresh Content From the DMA UK

Posted In (Email Marketing Blog) / Feb 17^th (2012) by EECmaster

The DMA UK’s Email Marketing Council maintains a blog featuring Council members writing about a wide range of topics relating to email marketing. This month’s highlights: The changing face of email (literally) - a look at how ISPs are allowing more scope to email design, including dynamic content. Are...

Update From the Cross-Channel Integration Roundtable

Posted In (Email Marketing Blog) / Feb 1^st (2012) by EECmaster

The Cross-Channel Integration Roundtable recently had their first meeting of 2012. Here's a brief recap of the meeting and who was in attendance.Attendees:Jeanette Brown, InformzAdam Cook, GarageflyDavid Hibbs, ResponsysStephanie Miller, AprimoApril Mullen, ScottradeColleen Petitt, Aprimo - RT co-chairDwight Sholes, Sholes LLC - RT co-chairThe Cross-Channel Marketing Roundtable kicked off our first meeting...