January 2014 – EEC – Email Experience Council

Using Social Media to Boost Your Email Marketing and Grow Your Email List

Posted In (Email Marketing Blog) / Jan 20^th (2014) by EECmaster

In celebration of the high caliber speakers coming to the Email Evolution conference later this week (January 23-25, 2014), this guest blog post from Karen Talavera of Synchronicity Marketing highlights some of the concepts she will be presenting in a roundtable at the event. I’m often asked what I believe to be the...

Email Marketing Winners Show How It’s Done – Part 2 of 2

Posted In (Email Marketing Blog) / Jan 8^th (2014) by EECmaster

As managing director of the eec, DMA’s email marketing arm, I was delighted to announce last week that we will be honoring two remarkable industry leaders: Zack Notes, Senior Analyst, UncommonGoods, will receive the Stefan Pollard Marketer of the Year Award; and our Email Marketer Thought Leader of the Year...

2014 – A New Year for Canada's Anti-Spam Law

Posted In (Email Marketing Blog) / Jan 8^th (2014) by EECmaster

We have written about Canada's Anti-Spam Law (CASL) but understanding its impact on commercial email will be vitally important in 2014. Beginning this new year businesses should begin considering, if not already, the measures it needs to take in order to be in compliance. July 1, 2014 marks the date...

Email Marketing Winners Show How It’s Done – Part 1 of 2

Posted In (Email Marketing Blog) / Jan 5^th (2014) by EECmaster

As managing director of the eec, DMA’s email marketing arm, I was so pleased and thrilled to announce that we will be honoring two remarkable industry leaders - Zack Notes, Senior Analyst, UncommonGoods, will receive the Stefan Pollard Email Marketer of the Year Award. This award was established in honor of...