The final session of the Email Evolution Conference has generated a lot of discussion. For deliverability experts in the room there wasn’t much that hadn’t been said before though it was a great opportunity for those who aren’t members of M3AAWG or who don't live and breathe deliverability to hear...
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What an event this year! So instead of giving you all the highlights of EEC15, I wanted to give you a little bit of the behind the scenes work that went into this year's event...months in advance in planning and in some cases while onsite. I know that I’m still...
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“Email Empowers” was the theme at EEC15 last week in Miami, as the industry is discovering “it is the integration of email with other channels that is having the most impact.” This theme rang true in a panel assembled to discuss how brands can make the case for digital attribution....
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Originally posted on The Message Systems Blog: For those that missed the event last week I pity you. For those that were there and missed the closing keynote, well then you missed the veritable raison d'etre for attending EEC. The closing Keynote Panel Discussion organized by Dennis Dayman and Ryan Phelan was...
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