EEC Releases Achieving Accessibility in Email Guides

What is accessibility? It's the quality of being easily understood, easy to use or obtain. Accessibility is about equality. Not just treating everyone the same but providing a single experience that factors in everyone's needs regardless of their personal circumstance. Over 1 billion people worldwide, nearly 13%, are affected by...
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What Email Service Providers Can Learn from Facebook

Email marketing typically proves the highest ROI for digital marketing spend. Various studies have shown the return to be 30, 35, 40 or even 40+ in revenue dollars per dollar spent on email. Email doesn’t always receive the recognition it should. Have you ever talked to a business owner who...
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