I'm just back from the 2019 Email Evolution Conference in Savannah, Georgia -- I hope you were there with us! And on the flight home I was thinking about what the Email Experience Council (EEC) means to me. Basically, why I EEC. And why I believe that everyone working in...
Read More
Welcome back! In this blog post, I will cover the remaining 2 strategies for how to turn your email data into revenue. To review, we already covered in Part 1: Stop & Assess and Segment Your Audience. Let’s dive right in! Strategy 3: Engage With Your Audience Set Goals for...
Read More
Data. You hear it everywhere- but sometimes it can be a little overwhelming, especially if you are just getting your feet wet or don’t know where to begin. This article will take you through the first 2 strategies to turn your email data into dollars. Strategy 1: Stop and Assess...
Read More
Industry conferences are packed full of new and exciting opportunities: sessions, workshops, networking, meetups, and happy hours galore! As exhilarating as conferences can be, they can also be overwhelming if you don’t know what to expect. That’s why it’s important you know how to make the most of each one. Whether...
Read More
We are excited to announce the individual winners for the 2019 eec Awards! It was a talented group of candidates this year. The eec Awards Subcommittee reviewed shining examples of innovators who are advancing email excellence and delivering better experiences for consumers. And the winners are: The 2019 eec Stefan...
Read More
We are excited to announce the winners of the 2019 Email Experience Council’s Email Program Awards. This set of awards seeks to promote excellence in email marketing by showcasing the impact that email is having in the marketplace and within organizations. How it can assist in achieving larger organizational goals...
Read More
