Top Email Marketing Award Honors for 2020 Go To…

We are excited to announce the winners for the 2020 ANA Email Experience Council’s Awards!

It was a talented group of candidates and outstanding email marketing campaigns this year. The ANA Email Experience Council (EEC) Awards Subcommittee reviewed a cross-section of submissions to recognize excellence and innovation in email marketing. We’re proud of all the nominees and campaigns for the many significant accomplishments achieved and raising the bar of email marketing. These awards help shine a light on the best and brightest in our community.

The 2020 EEC Stefan Pollard Email Marketer of the Year Award goes to Sandra Cordero, CRM Manager, Torrid

Sandra Cordero has a love for all things email: the magic of the code, the copy, and the customer experience all coming together. A hope-filled, out of the box thinker, she prides herself on learning, teaching, and innovating to provide a high level of service to customers. Sandra is excited to see how email continues to evolve and is ready to contribute to whatever comes next. She is currently the CRM Manager at Torrid and has previously worked at Guess?, JustFab, and eHarmony. She is an #emailgeek, a part of the Salesforce Trailhead community, and a proud member of the Women of Email.

2020 Pollard Finalist: Faith Bukauskas, Senior Email Analyst, Hot Topic Inc.

The Email Marketer Thought Leader of the Year Award goes to Simms Jenkins, Founder & CEO, BrightWave

Simms is regarded as one of the leading experts in the email marketing industry, author of two definitive and highly regarded books on email marketing; The New Inbox (published in April 2013 by ClickZ/Incisive Media) and The Truth About Email Marketing (published by Pearson’s Financial Times Press in 2008) and has been featured in The New York Times, Fortune Magazine, Forbes and many more. He is also a frequent and sought-after speaker at major digital industry and general business conferences and has been awarded some of the most prestigious awards in the digital industry.

2020 Thought Leader Semi-Finalists:

  • John Caldwell, President, Red Pill Email
  • Karen Talavera, Founder and Principal, Synchronicity Marketing

The EEC Email Program Awards

This set of awards promotes excellence in email marketing by showcasing the impact that email is having in the marketplace and within organizations. How it can assist in achieving larger organizational goals while also demonstrating innovative thinking. And most importantly, these awards feature email campaigns, programs and people that make us excited and proud of the work being done in our industry.


Best Overall Improvement Program Award Winner:

  • Judged: based on prior results identified, core insight identified that drove the change, testing rigor/validity and results:
  • Email Program: The Salvation Army Campaign
  • Campaign Managers:
    • Brenda Jones, Territorial Director of Digital Strategy at The Salvation Army USA Western Territory and
    • Travis McCan, Senior Relationship Marketing Strategists at DEG, an Isobar Company
  • Finalist: EuroAuto | Strategies Marketing Relationnel

“One-Person Team” Award:

  • Judged: based on impact, constraints, metric quality and innovation
  • Winner: Tom Connor, Marketing Manager at ReadyRefresh, Nestlé Waters North America
  • Finalist: Carl Dickerson (Digital Content Strategist, The Honey Baked Ham Company)

Cross-Channel Award:

  • Judged: based on impact, constraints, metric quality and innovation
  • Winner: Pilot Flying J
    Campaign Managers: 

    • Patrick Kelly, Senior Manager, Digital Marketing at Pilot Flying J and
    • Brent Walter, Senior Relationship Marketing Strategists at DEG, an Isobar Company
  • Finalist: Intel Corporation (Amelia Nardinger, Global Marketing Campaign Manager at Intel Corporation)

To learn more and to view past winners and current winners for the 2020 EEC Awards, go to our Awards page.

Please join us on May 7th with Thought Leader Winner Simms Jenkins as we gain his perspective and insight on the state of email marketing.

Ryan Phelan (Chair) and Jose Cebrian (Vice-Chair), EEC Awards Subcommittee