Email Marketing Books

There are many great books on email and digital marketing—including some written by eec members. Here are some of them:

 

In Pursuit of Elegance: Why the Best Ideas
Have Something Missing

By Matthew E. May
Release date: May 19, 2009

 

Email Marketing: An Hour a Day

By Jeanniey Mullen and David Daniels
Release date: Nov. 24, 2008

The Truth about Email Marketing

By Simms Jenkins
Release date: Aug. 1, 2008

The eec’s Chad White interviewed Simms about his book and the truths he reveals in it. Read the Q&A.

Email Marketing For Dummies

By John Arnold
Release date: Nov. 19, 2007

Sign Me Up!: A Marketer’s Guide To Email Newsletters
that Build Relationships and Boost Sales

by Matt Blumberg, Tami Forman, Stephanie A. Miller
Release date: July 7, 2006